SEARCH
Results categorised as Media Commentators
29 Oct 2012
|
Steve Smith
Starcom MediaVest's head of thought leadership, Steve Smith, asks how hard do supermarkets need to work at impressing their customers in order to create recommendations?
25 Oct 2012
|
Jeff Siegel
Jeff Siegel, senior vice president, worldwide advertising, Rovi Corporation looks at how branded content is developing and moving more and more from online marketing to the larger screen.
25 Oct 2012
|
James Papworth
James Papworth, marketing director of the Professional Publishers Association (PPA), on magazines and their digital revolution...
25 Oct 2012
|
James Cridland
James Cridland, managing director of Media UK and a radio futurologist, reminisces on the sporting summer and the impact on radio listening and its digital future...
24 Oct 2012
|
Raymond Snoddy
Following George Entwistle's appearance at the culture select committtee, Raymond Snoddy continues to explore the ramifications for the BBC and its executives...
23 Oct 2012
|
Dean Wilson
Dean Wilson, UK CEO and VP International at Active International, on how information and content overload could be the saviour of a medium not conducive to media multi-tasking...
19 Oct 2012
|
David Brennan
David Brennan, Founder of Media Native, on the need for objective, representative research to be applied to media decisions because we are incapable of making them based on our own experiences.
18 Oct 2012
|
Steve Smith
Starcom MediaVest's head of thought leadership, Steve Smith, ponders what claimed behaviour tells us about brand and argues that many brands need to develop 'exceptional routine' in their customers to avoid becoming invisible.
17 Oct 2012
|
Raymond Snoddy
Raymond Snoddy on the conspiracy theory surrounding the Savile and Newsnight inquiries and the possible implications for BBC director-general, George Entwistle.
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer