SEARCH
Results categorised as Media Business
01 Jun 2020
|
Michaela Jefferson
The World Federation of Advertisers has released a new, world first guide for brands offering advice on how they can use data ethically in their advertising.
28 May 2020
|
Michaela Jefferson
Video ad tech company Unruly has hired a former managing director of Oath and AOL, Alex Khan, as its new UK MD.
27 May 2020
|
Raymond Snoddy
The crisis posed by the pandemic has cruelly exposed the dilemmas both broadcasters face, writes Ray Snoddy.
27 May 2020
|
The Media Leader Staff
To set the scene for Mediatel’s Future of Gaming event, Steven Scaffardi speaks to five experts to assess the opportunities and risks for advertisers eyeing up a rapidly evolving market.
27 May 2020
|
Belinda Beeftink
The IPA's research director Belinda Beeftink looks at how our media habits have changed during the coronavirus crisis.
26 May 2020
|
Michaela Jefferson
AlixPartners' Serge Lupas is joining research and consulting company Kantar to head up its media division, succeeding Andy Brown.
26 May 2020
|
Bob Wootton
It's time to start again by reclaiming the great things adland has lost, writes Bob Wootton. Plus: an ex-ISBA director's view on the programmatic supply chain report.
26 May 2020
|
Dominic Mills
Dominic Mills examines the strategies - past and present - that could kick-start consumer spending and reboot the ad market.
22 May 2020
|
The Media Leader Staff
The event, which was headlined by Sir Martin Sorrell, tackled a wide range of subjects from the future of media post-lockdown, the debate on the ISBA/PwC supply chain study, and the importance of creativity and innovation.
21 May 2020
|
David Pidgeon and Michaela Jefferson
Publishers who choose to report privately will continue to have their circulation figures audited to industry standards via ABC, but publication of the figures will be under the control of the publisher.
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer