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Results categorised as Media Business
02 Aug 2016
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David Pidgeon
Advertising, globally, will amount to $552 billion next year - a 4.3% increase, year on year - but factoring in wider marketing services, the figure rises to more than a trillion dollars.
01 Aug 2016
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Tess Alps
It's time agencies and advertisers asked themselves serious questions about the media world they are creating through their investment decisions, writes Tess Alps.
01 Aug 2016
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David Pidgeon
Trinity Mirror has announced a 42.3% surge in pre-tax profits following the acquisition of regional publisher Local World.
29 Jul 2016
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The Media Leader Staff
Itch Media's Richard Noble is ready to disrupt the traditional role of the big ad agencies. Interview by Ellen Hammett.
27 Jul 2016
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David Pidgeon
ITV has recorded pre-tax profits of £425m in the first six months of the year, but warns of future cost-savings following Brexit fallout.
21 Jul 2016
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The Media Leader Staff
The impact of voting to leave the EU might have seen share prices fall for some publishers, but newspaper sales certainly received a boost - at least in the short-term.
20 Jul 2016
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Raymond Snoddy
As Karen Bradley replaces John Whittingdale as Secretary of State for Culture Media and Sport, it's time to act decisively on a number of key media issues, writes Raymond Snoddy
20 Jul 2016
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Bob Wootton
Antipathy towards holding companies and their group trading operations is growing, writes Bob Wootton
07 Jul 2016
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David Pidgeon
Jaguar has already launched a campaign through the partnership, with all media activation being planned by Mindshare, which said it has seen "fantastic results".
06 Jul 2016
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Raymond Snoddy
From TV to newspapers, share prices in media companies have fallen since the EU referendum. Will things stabilise? Don't count on it, writes Raymond Snoddy
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