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Results categorised as Media Business
15 Sep 2022
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The Media Leader Staff
In brief: Netflix has reportedly estimated that its soon-to-launch advertising-supporting tier will reach about 40 million viewers by the third quarter of 2023
15 Sep 2022
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The Media Leader Staff
In brief: Amazon plans to give brands a series of new marketing tools, including the ability to send direct emails to customers who have made repeat or recent purchases.
15 Sep 2022
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The Media Leader Staff
In brief: Independent digital adtech company Pubmatic is set to acquire Martin, a media measurement and reporting platform, in a big to deepen its investment in supply path optimisation.
14 Sep 2022
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Jack Benjamin
The United Nations, in consultation with CAN, has released a number of tips for media organizations to communicate on the topic of climate change.
14 Sep 2022
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Raymond Snoddy
The Queen's death is already among one of the most written about and talked about stories in media history. When is it time to move on?
14 Sep 2022
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Sabrina Clarke
Researchers have shown how to reach sustained and profitable growth by making 'adjacency moves'. What can media companies learn during this time of change?
12 Sep 2022
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Omar Oakes
Karen Blackett will step down from her duties as GroupM CEO in the UK after being named as UK president of WPP.
12 Sep 2022
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Raymond Snoddy
King Charles' track record as Prince of Wales suggests there may be a sympathetic ear for the BBC in the new regime at Buckingham Palace.
07 Sep 2022
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The Media Leader Staff
Bloomberg Media brings you an audience deep-dive each month, helping you form strategies that connect your messages with deeply engaged business leaders.
05 Sep 2022
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Ella Sagar
In brief: Independent media agency, John Ayling & Associates (JAA Media), has been appointed by youth homelessness charity, Centrepoint, to handle its media planning and buying following a competitive pitch.
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