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Results categorised as Media Business
26 Feb 2015
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David Pidgeon
"It's a problem, but I don't think we know how big a problem," said the IAB's director of data and industry programmes, Steve Chester, during the 2015 Video Upfronts conference on Wednesday.
24 Feb 2015
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Brian Jacobs
As the row over the Telegraph's HSBC stance rages on, Brian Jacobs - who once convinced a client not to pull ads from a TV channel following a highly critical documentary - gives an ad man's perspective. He's not impressed.
24 Feb 2015
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Raymond Snoddy
From a 'cash for access' sting, to some deeply unsavoury reporting, a lot has happened in the world of journalism over the last week, but we're still none the wiser as to why the Daily Telegraph's HSBC coverage was so pathetic.
12 Feb 2015
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David Pidgeon
The alliance follows the intended acquisition by Kantar parent WPP for a substantial equity stake in comScore.
11 Feb 2015
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The Media Leader Staff
The winners of the inaugural Mediatel Media Research Awards were led by Sky Media, which took the Grand Prix along with Best Media Research Tracking Project for Sky AdSmart.
10 Feb 2015
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David Pidgeon
Sky won the lion's share, taking five of the seven packages of matches made available, whilst BT won the remaining two.
10 Feb 2015
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Philip Carse
Why, in just three short months, has the UK's mobile market seen so many mergers and acquisitions - and how will this impact the UK telecoms and pay-TV market structure? Megabuyte's Philip Carse explains.
05 Feb 2015
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David Pidgeon
The move will see BT acquire EE's 31 million UK customers - and includes BT selling its broadband, fixed telephony and pay-TV services to those EE customers who do not currently take a service from the telecoms giant.
02 Feb 2015
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Dominic Mills
Like a recluse who decides they have to get out more, the UK's third-largest media owner has just put on its party frock and hit the town, writes Dominic Mills.
28 Jan 2015
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David Pidgeon
The Deloitte study examined how ad spend and brand sponsorship impacts the media, entertainment, arts and sport industries and found that people value access to these ad-funded services at nearly £10bn.
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