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Results categorised as Digital
20 Feb 2018
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Emma Newman
Display advertising is growing 18% annually in the UK, but what's less well known is the increasingly important role that auction types are playing in the prices being paid, writes Emma Newman.
19 Feb 2018
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Denise Turner
Sponsor content It's time for the conversation around digital advertising to change, writes Newsworks' Denise Turner.
19 Feb 2018
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Dominic Mills
It’s good to see an advertiser like Unilever acknowledge the wider role it plays in society, writes Dominic Mills - but how will its CMO's words be translated into real-world actions? Here's the nitty-gritty.
16 Feb 2018
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John Lowery
If you scrape beneath the surface of Unilever's IAB speech, you may detect a few contradictions accompanied by the sound of squeaking, writes John Lowery.
15 Feb 2018
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The Media Leader Staff
The latest ABC results chart all the trends for the consumer magazine market. Here, industry experts digest the findings.
15 Feb 2018
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John Moulding
Television advertising is giving the UK insurance brand an edge over rivals who do not use the medium, according to its marketing director.
14 Feb 2018
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Michael Karg
Ebiquity's Michael Karg looks at the trends and dynamics in the market that will determine which brands will thrive in future.
14 Feb 2018
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Raymond Snoddy
Amber Rudd and Keith Weed have, quite by accident, formed a double act which could lead to change at Google and Facebook, writes Raymond Snoddy
13 Feb 2018
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David Pidgeon
Tech giants and online advertising are under intense scrutiny - but is it enough to see power swing back towards legacy media?
13 Feb 2018
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Tracey Follows
Think how disruptive it would be to use media to improve the health and well-being of customers, writes futurist Tracey Follows.
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