SEARCH
Results categorised as Digital
11 Feb 2014
|
Ellen Hammett
The partnership aims to offer a real-time audience metric designed to help brand marketers easily measure campaigns across screens.
10 Feb 2014
|
Ellen Hammett
Between January 2013 and January 2014, the regional publisher saw its online audience jump from 9.16 million to 16.95 million.
10 Feb 2014
|
David Pidgeon
Hamish White, the man in charge of developing the Sun's 'Goals' video app - which helped pave the way to placing the newsbrand's content behind a paywall - has said that storytelling has been vital to its success.
10 Feb 2014
|
Dominic Mills
From new forms of communication to new ways of working, agencies need to embrace change or get squashed, writes Dominic Mills.
07 Feb 2014
|
Ellen Hammett
Speaking at MediaTel's Video Upfronts on Thursday, popular YouTube video blogger Callux told Newsline his content channel could offer brands opportunities that traditional media cannot.
07 Feb 2014
|
Ellen Hammett
The additional data will show publishers' total brand reach, in combination with the estimates for reading in print and on PC websites already published.
06 Feb 2014
|
The Media Leader Staff
As Rajar announces the latest radio listening figures, Newsline presents industry reaction to the results, with opinion and analysis from Ipsos MediaCT, Carat and Bauer Radio London.
06 Feb 2014
|
Ellen Hammett
A small change of fortune for the Radio 1 Breakfast Show as Nick Grimshaw records a 12.7% increase in weekly listeners - plus the rest of the radio market news in our Rajar round-up.
05 Feb 2014
|
The Media Leader Staff
BT will be the first pay-TV provider in the UK to offer movies to buy-to-keep as well as rent.
05 Feb 2014
|
Ellen Hammett
Google is to start periodically auditing YouTube videos in a bid to clamp down on "fraudulent views".
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer