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Results categorised as Agencies
25 Jan 2017
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The Media Leader Staff
New research from The Chartered Institute of Marketing reveals that 76% of marketers say ad-blocking will be good for the industry as it will force them to be more creative about how they engage with customers.
25 Jan 2017
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David Pidgeon
Gentry will commence his role in early March, reporting into Videology's EMEA managing director, Jana Eisenstein, and will lead a team of over 40 people across the region.
24 Jan 2017
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Bob Wootton
There's too much self-interested froth killing the creativity in advertising, writes Bob Wootton. It's time to ditch these new obsessions and reclaim the big idea.
23 Jan 2017
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James Whitmore
Why are people working in media and advertising choosing to discard centuries of understanding in an attempt to get with the kids, asks Route's James Whitmore.
23 Jan 2017
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Dominic Mills
After yet another rebrand, the last 17 years have been erased from RKCR/Y&R's history, writes Dominic Mills - plus: why Robert Senior quit, and beware of Facebook bearing gifts.
17 Jan 2017
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Dan Hanson and Alexander Wisch
Dan Hanson and Alexander Wisch of Bloomberg Intelligence explain how economic challenges will impact agencies and the wider media and advertising sectors in 2017.
16 Jan 2017
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Dominic Mills
Solid Christmas retail figures will help hard-pressed CMOs make the case to their boards for maintaining spend, writes Dominic Mills - but watch out for the caveats
13 Jan 2017
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The Media Leader Staff
Hear from the likes of Jenny Biggam, Tess Alps, Simon Daglish and Craig Tuck in our video interview predicting what 2017 could have in store for media and advertising.
11 Jan 2017
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Craig Tuck
Sponsored: As we approach the annual Year Ahead conference, Craig Tuck, MD UK at RadiumOne, offers his thoughts on the UK's programmatic future.
10 Jan 2017
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The Media Leader Staff
Katie Ingram will work across the publisher's brands - including The Independent, the London Evening Standard, and ES Magazine- driving bespoke insight projects and building partnerships with agencies and clients.
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