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Results categorised as Agencies
17 Mar 2017
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The Media Leader Staff
Alongside Zohrer's new role, Joe Brewer and Steve Ray have also been promoted to planning partners.
17 Mar 2017
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Ellen Hammett
Following revelations that their ads have been appearing alongside extremist videos, the Cabinet Office, the Guardian, L’Oreal, TfL and the FCA have suspended their advertising campaigns from YouTube.
16 Mar 2017
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The Media Leader Staff
Following a successful pilot phase, Sky Media said it is ready to develop the Sky Audio Visual Exchange - bringing programmatic TV to the UK for the first time.
15 Mar 2017
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Jane Ostler
While media attitudes and behaviours differ between generations, new research shows many of the elements they value most in advertising are remarkably similar, writes Jane Ostler.
13 Mar 2017
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Dominic Mills
ISBA's newly appointed boss, Phil Smith, is using his energy and experience to put the advertiser body on a far more aggressive footing than previously seen, writes Dominic Mills.
08 Mar 2017
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David Pidgeon
Forget fake news, it's fake ads the media industry might want to start worrying about - and if it fails to curb them, alongside other related problems, it could face enforced regulation, says the Guardian's Hamish Nicklin.
08 Mar 2017
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Jana Eisenstein
As the world marks International Women's Day, Jana Eisenstein sets out the challenges facing women and other diverse members of the media workforce - and why businesses must pay attention.
07 Mar 2017
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The Media Leader Staff
Metrics, trust and transparency are three of the hottest topics in media, and Mediatel will be discussing all three in detail at the Future of Media Research conference next Monday.
07 Mar 2017
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Bob Wootton
At best, clients can only make an informed guess as to the true scale of agency mischief, writes Bob Wootton.
02 Mar 2017
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David Pidgeon
At Newsworks' Shift 2017 professor Patrick Barwise helped lead a strong case for evidence-based marketing decisions. Can it change the way advertisers view newsbrands?
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