SEARCH
Results categorised as Advertising
12 Sep 2014
|
David Pidgeon
To prove that print can still strut its stuff, the The Sunday Times' Style magazine has attracted over £1 million in ad revenue for its latest issue, an 8% increase on last year.
12 Sep 2014
|
Simon Andrews
Following Apple's new product announcements, Simon Andrews, founder of addictive!, gives us his analysis of the iPhone 6 and Apple Watch - and shares some intriguing product news from Motorola.
11 Sep 2014
|
Anthony Rhind
Carat's global digital officer, Anthony Rhind, looks at the predicted 5% growth in international ad spend, and discusses some of the major factors behind the figures.
11 Sep 2014
|
Ellen Hammett
Sky has announced two major enhancements to its new advertising service, Sky AdSmart, in a bid to give advertisers more control over their TV campaigns.
11 Sep 2014
|
James Davies
As Apple launches its latest range of devices, James Davies, chief strategy officer at Posterscope, says the out-of-home sector has a lot to be excited about
11 Sep 2014
|
David Pidgeon
Video adtech company Ebuzzing & Teads has announced the appointment of Christophe Parcot as its chief operating officer.
10 Sep 2014
|
Ellen Hammett
Carat has today published its updated forecasts for worldwide advertising expenditure in 2014 and 2015, with market optimism demonstrated through strong global growth and regional forecasts.
10 Sep 2014
|
David Pidgeon
70% of advertisers, media companies and agencies believe that it is important to be able to buy audiences in a "holistic way", across all screens including TV and video platforms - but broad adoption "is out of sight".
09 Sep 2014
|
David Pidgeon
In an industry first, BARB, the TV audience measurement body, has announced that it is now able to capture viewing data from tablet devices - including both iPad and Android.
08 Sep 2014
|
Dominic Mills
From the news that two very different sorts of companies are boldly stepping into the world of content to the surprising launch of Hello! Fashion Monthly, there are some major developments we need to take note of.
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer