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Results categorised as Advertising
30 Oct 2014
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Suzy Young
In the second of our special reports, Suzy Young, data and journals director, Warc, uses the latest ad spend data to determine the health of the magazine market.
29 Oct 2014
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The Media Leader Staff
Join Karmarama's Jon Wilkins and Johnston Press' Ashley Highfield - alongside start-ups, industry experts, and thought leaders - at MediaTel's flagship event on 3 November.
29 Oct 2014
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Raymond Snoddy
MPs in particular are failing to provide the right solutions, says Raymond Snoddy. So what should the decision-makers do to ensure a fair and stable system to fund the Beeb?
29 Oct 2014
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Suzy Young
After the publication of the latest UK adspend forecasts this week, Suzy Young, data and journals director, Warc, examines the health of regional newsbrands.
28 Oct 2014
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David Pidgeon
adam&eveDDB takes the prize for the Foster's "Good Call" campaign which helped the struggling Heineken-owned brand return to market leadership - generating £32 of revenue per £1 spent on advertising.
28 Oct 2014
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Ellen Hammett
Data released today by the Advertising Association/Warc shows UK advertising spend grew at its fastest rate for three years in Q2 2014, with growth of 8.5% year on year (YoY) reaching £4,515 billion.
27 Oct 2014
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Dominic Mills
There are many things killing copywriting, laments Dominic Mills - including a truth that no-one dares acknowledge.
27 Oct 2014
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The Media Leader Staff
As the categories open for nominations, Newsline spoke with chairman of the judges, Richard Marks, to find out what the awards are all about, how to enter and what the judges will be looking out for.
27 Oct 2014
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Simon Rees
Digital Cinema Media's CEO, Simon Rees, shares the highlights and themes - relevant to all media - from the biannual Screen Advertising World Association convention in Berlin.
24 Oct 2014
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Alison Tsang
Manning Gottlieb OMD's head of insight, Alison Tsang shares her thoughts on their groundbreaking new study, Our Ethnic Youth - Redefining Gen Y.
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