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Results categorised as Advertising
24 May 2023
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Ella Sagar
Rachel Sutton reveals what skill she learned in lockdown, the phrase she keeps hearing from clients and what she would tell her younger self.
23 May 2023
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Ella Sagar
In brief: Sue Unerman has become chief transformation officer on EssenceMediacomX's senior leadership team after six years as chief transformation officer at MediaCom.
23 May 2023
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The Media Leader Staff
A trio of media and advertising leaders joined The Media Leader editor Omar Oakes to discuss the state of marketing and key themes from The Future of Brands.
23 May 2023
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Aoife Barry
Rather than be seen as a threat, many see AI as a potential useful tool that could help with creativity and workload.
23 May 2023
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Amanda Pitt
NABS Trustee Amanda Pitt shares ways media and advertising companies can build more inclusive cultures to better support their employees' mental health.
23 May 2023
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Anna Sampson
Anna Sampson explains why cross-functional skills are not only important for employees' "squiggly careers" but for companies to retain diverse talent.
22 May 2023
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Ella Sagar
In brief: Tom Cornell has become chief investment officer at Hearts & Science after five years at MG OMD.
22 May 2023
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Nick Manning
At this crossroads in online advertising and media, Nick Manning examines what went wrong, where we are now and where advertisers should turn to reprioritise quality messaging, effectiveness and creativity.
19 May 2023
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Bob Wootton
As viewers are paying more than ever for TV content, Bob Wootton examines the latest Ofcom consultation on "levelling the playing field" between broadcasters' ad schedules.
18 May 2023
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Ahmed Elkady
DoubleVerify identified three times as many CTV ad fraud schemes in 2022 as they did in 2020.
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