ARCHIVE ▸ NICK MANNING
The Russell Brand allegations remind us why scale in media matters. Without being part of the so-called 'mainstream media', how else can journalists hold the rich, famous and powerful to account?
29 Aug 2023
In an increasingly polarised media landscape, we must read widely, question everything, and don't lose perspective on what really matters.
Online display advertising, especially when automated, has become Dr Frankenstein’s monster.
19 Jun 2023
It’s déjà vu all over again — the Open Web Programmatic market is as impenetrable as ever.
22 May 2023
At this crossroads in online advertising and media, Nick Manning examines what went wrong, where we are now and where advertisers should turn to reprioritise quality messaging, effectiveness and creativity.
18 Apr 2023
Can agencies really expect to recruit, retain and incentivise their people without a rise in baseline salaries, asks Nick Manning.
09 Mar 2023
TV has even more potential in the internet age. But it can’t cover all the bases without some very significant investment.
15 Feb 2023
It’s easy to get carried away by the popularity of streaming platforms but they are no match for our domestic broadcasters in appealing to UK audiences.
18 Jan 2023
Progress is being made in programmatic reporting that should, ultimately, lead to progress in trading methods and thence to delivery and performance.
07 Dec 2022
While it might not have the glitz of other channels, retail media is where the money is going
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