Adwanted UK: The Media Leader

ARCHIVE ▸ DAVID PIDGEON

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08 Dec 2017

The challenger supermarket said it had been quick to ramp up its digital investments but was now "retrenching" following a sophisticated econometric analysis.

22 Nov 2017

The investment arm of WPP originally forecast growth of 4.1%, but on Wednesday (22 November) that figure was raised to 5%.

15 Nov 2017

TMG has announced that its new business, named Truth, will provide "100% transparency" to buy and plan media.

13 Nov 2017

"In startling opposition to history, GenY and GenZ are actually watching less as they age," says GroupM in a new report.

09 Nov 2017

Big news from ITV this week: the UK's largest commercial broadcaster is to deploy new technology that will enable it to deliver addressable ad campaigns across its linear broadcaster channels from early next year.

31 Oct 2017

Katz will succeed Ralph Lee who has been interim chief creative officer since the departure of Jay Hunt in September.

26 Oct 2017

Proving that shaking the begging tin works, the Guardian now has 500,000 regular paying 'supporters', made up of members and subscribers across print and digital.

16 Oct 2017

A year since Exterion won the TfL ad contract, bosses at both organisations have unveiled their joint plans for a change in the way they work with agencies, the imminent arrival of new digital formats, and 2018's automation plans.

12 Oct 2017

Online advertising has had a pretty bad rap in recent years, but industry bosses argued the case for optimism at this year's Automated Trading Debate.

10 Oct 2017

The Telegraph has today announced the appointment of Chris Forrester to the newly created role of chief revenue officer, reporting into CEO, Nick Hugh.

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