Adwanted UK: The Media Leader

ARCHIVE ▸ DAVID PIDGEON

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03 Jul 2019

Citing concerns about the power of major social networks, the UK's Competition and Markets Authority (CMA) has launched a study into online platforms and the advertising market that supports them.

01 Jul 2019

Phil Hall, chief commercial strategy officer of MediaCom, joins as co-managing director UK - to work alongside newly promoted co-MD Steve George.

28 Jun 2019

Consequently, Nadine Young has been promoted to fill his shoes, but will continue to lead the P&G One team while taking on a broadened remit with additional responsibilities across Starcom.

28 Jun 2019

Even excluding the technical feats of delivering gold-standard currencies - those things that underpin media planning and billions of pounds in trading - the politics that surround them can make your head spin.

27 Jun 2019

Advertisers and agencies are seeking to fill a "gap in the market" that current JIC services have not been able to cover, raising questions over the future of audience measurement in the UK and beyond.

27 Jun 2019

News UK, publisher of the Times and the Sun, has revealed how by better leveraging its data, it is transforming its business to become a "strategic partner" for its advertising clients.

18 Jun 2019

The "reimagined" digital media supply chain features end-to-end fee transparency, direct connections between buyers and sellers and focuses on the availability of brand safe, fraud-free, viewable inventory, MediaMath said.

14 Jun 2019

Consumers are becoming increasingly accustomed to viewing content without advertising - so what does this mean for ad-funded broadcasters? At Videoscape Europe, ITV and C4 explained their evolving propositions

12 Jun 2019

The proliferation of digital out-of-home screens (DOOH) has helped drive weekly digital impacts to 1.1bn across the UK, according to new figures from Route.

10 Jun 2019

JICREG True Local reveals for the first time net deduplicated audience data for local newsbrands - showing that digital provides a 98% uplift to monthly print audiences.

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