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04 Dec 2014
On Tuesday Mindshare donated 900 hours of client time to tackle briefs on behalf of three charities that find it hard to attract marketing. Time for others in adland to do the same?
04 Dec 2014
The move will see Tempero's business integrate into the European arm of ICUC, Dentsu's social media moderation and management agency.
02 Dec 2014
Times Newspapers, publisher of the The Times and Sunday Times, has today announced an operating profit for the first time since 2001 as digital subscriptions continue to rise.
01 Dec 2014
Black Friday saw the nation flock en masse to the discounted high streets. Now, it's time for retailers to flog reduced stuff online. So what do our industry experts have to say about Cyber Monday?
24 Nov 2014
Published by Newsquest and with a 50p price tag, the masthead describes the title as "The newspaper that supports an independent Scotland".
20 Nov 2014
Advertisers are increasingly running video campaigns across multiple devices - including computers, mobiles and connected TVs - reveals a new study from Videology.
20 Nov 2014
Nielsen will not require consent and will be unable capture viewing on mobile devices, but using an audio recognition tool will be able to assess what content is being watched.
19 Nov 2014
October saw just one commercial television channel record any notable revenue growth, while the majority of the remaining few recorded declines.
18 Nov 2014
James Burr, head of consultancy at Experian, says a deeper understanding of customers will soon be achieved as marketers embrace cross-channel marketing to its fullest.
17 Nov 2014
Clients and agencies say brands might have learned to be better listeners, but often what they hear is selective - and it can cost them business.
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