ARCHIVE ▸ ELLA SAGAR
24 Apr 2024
UK digital adspend grew 11% to £29.6bn last year, ahead of GDP growth of 0.1%, according to the latest IAB/PwC Digital Adspend report.
23 Apr 2024
New RTL AdAlliance research compared attitudes towards video content between 11 European markets and the US for the first time.
23 Apr 2024
Advertisers will now be able to target their spots through more categories, 18 off-the-shelf audiences as well as custom audiences.
22 Apr 2024
The media owner announced the roll-out of a new cookie-free measurement solution at The Future of Audio and Entertainment.
22 Apr 2024
Simon Myciunka was among those who shared his thoughts on what introducing ads to the BBC could mean at The Future of Audio and Entertainment.
19 Apr 2024
Industry leaders united at The Future of Brands to discuss whether the disciplines should get back together.
18 Apr 2024
Goodstuff, F&B and Right to Equality collaborated on a lobbying campaign to change 20-year-old UK sexual offence legislation.
18 Apr 2024
New research claims that a BBC funded by advertising "would be bad for everyone".
18 Apr 2024
Main media marketing showed a negative balance of 0.7%, according to the latest study.
17 Apr 2024
The Media Leader looks back on recent interviews from the Fishbowl series to see what's been on clients' minds.
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