SEARCH
Results matching the voice UK
15 Apr 2020
|
Ian Gibbs
Sponsor content: The household and individually targeted nature of door drops and direct mail point towards an increasingly important role for mail in the multi-channel mix, writes Ian Gibbs.
15 Apr 2020
|
Charlotte Taylor
Digital audio provides a huge opportunity for brands, now more so than ever, writes Charlotte Taylor
15 Apr 2020
|
Marek Wrobel
From its potential as a health diagnostic tool, to simply helping with loneliness, voice technology has reached new heights during the coronavirus pandemic. Marek Wrobel wonders if it will change things forever.
14 Apr 2020
|
The Media Leader Staff
Key figures from the audio world to discuss how they have dealt with the crisis - and what they think is next for radio, streaming, podcasts and voice technology
14 Apr 2020
|
Dominic Mills
It's curious that more advertisers don’t take sonic branding more seriously. Plus: Essential brands clean up; and an unbelievable message from Cannes Lions.
09 Apr 2020
|
Matt Hopper
Partner content Once convinced that your brand needs an audio identity, where do you begin? Matt Hopper shares his sonic guide.
08 Apr 2020
|
Rob Laurence
Being the market leader doesn’t guarantee continued success over time and the latest data shows just how tricky it is to hold onto that position in the world of voice assistants.
06 Apr 2020
|
Dominic Mills
Dominic Mills kicks off the Future of Audio with a look at how lockdown has drawn us towards radio. Plus: St Dominic’s School for Distance Learning; and the origins of the NHS brand
03 Apr 2020
|
David Pidgeon
David Pidgeon looks at how the 'backbone of industry decision making' could be changed in the long-term.
02 Apr 2020
|
Anne Tucker
Taking its lead for the development from feedback across the media industry, the updated module provides swift insights into consumer behaviour.
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer
- IAB launches measurement advisory board in push for measurement solutions
- Consumer ABCs: Women's Weeklies
- Consumers ABC's: News & Current Affairs
- Consumer ABC's: Men's Lifestyle
- Consumer ABCs: Home Interest
- IAB launches measurement advisory board in push for measurement solutions
- The Brief - Wednesday 10 December - EU investigates Google, Gemini will have ads, WPP wins UK government media account and more
- Keeping the TV ecosystem healthy - Barb Data Hub
- Direct Line Group on using TV as a full-funnel medium
- How will TV finally get the measurement it deserves?
- Campaign ROI is maximised when audio gets 25% of spend, finds Radiocentre report
- The measurement debate TV really needs to have
- Rajar Q4 2025: Commercial audience share declines slightly
- Rajar Q4 2025: Heart Breakfast remains top commercial show after reporting strong growth
- The brief - Wednesday 17 December - Trump sues BBC for $10bn, WPP considers Pinterest trends, public rejects Labours AI plans and more
- UK now spends longer on phones than watching TV
- How the VOD giants are navigating the cost of living crisis
- Rebranded BVOD services create an increase in claimed usage
- How we listen is changing rapidly, but radio continues to have the MIDAS touch
- Mediatel Connected whitepaper: The Growing UK Audio Market
