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Results matching the voice UK
20 Dec 2012
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Nigel Walley
Decipher's research shows consumers have a very patchy understanding of ITV 2, 3 or 4; and only a small group could articulate clearly the difference between BBC 2, 3 or 4. When we did the same research 5 years ago, most groups nailed this distinction. Why is this happening?
18 Dec 2012
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Anne Tucker
Nielsen and Twitter have announced an exclusive multi-year agreement to create the "Nielsen Twitter TV Rating" for the US market. Under this agreement, Nielsen and Twitter will deliver a syndicated-standard metric around the reach of the TV conversation on Twitter, slated for commercial availability at the start of the autumn 2013 TV season.
17 Dec 2012
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Niall Johnson
The weekend's television brought us a flurry of award shows and festive specials - little constant reminders that, no matter how much you tried, there was no escaping the seasonal 'celebrations'.
12 Dec 2012
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Dean Wilson
With digital and data in the driving seat, it's talent and creativity we need to harness the potential, says Dean Wilson. And media needs to learn how to roll with the punches and abandon "this is how we do it" for "this is what we need to do".
11 Dec 2012
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Jim Marshall
it's so damned busy at this time of year for us media people; almost to the point where work starts to interfere with Christmas lunches, drinks and parties. So, when you do have time to shop, here's a list of perfect Christmas pressies for overworked media execs...
05 Dec 2012
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David Pidgeon
Providing evidence-based recommendations for businesses on how best to approach investment in advertising, the findings concludes that stirring consumers' emotions as well as providing highly creative advertising will always bring in the highest profits.
03 Dec 2012
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Niall Johnson
The weekend brought us more of the same juggernaut reality TV shows, although at least one of them had the decency to wrap it up while it still had a prime time audience.
30 Nov 2012
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Allister Heath
Yesterday wasn't quite the tragic day for the freedom of the press that it could have been, for one reason only: at one minute to midnight, David Cameron came riding to the rescue of free speech.
30 Nov 2012
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David Pidgeon
After the publication of Leveson's report yesterday, here is a round-up of what the papers are saying.
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Consumer
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