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09 Dec 2019
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Adam Gilsenan
If we want to continue using personal data, we’re going to have to accept that there will be a short term investment to collecting it clean, writes Adam Gilsenan. And that's okay.
02 Dec 2019
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Dominic Mills
Dominic Mills wonders if the joy found in M&S's festive ads could help revitalise the business beyond Christmas - while he remains confused by Pandora's strange offering.
29 Nov 2019
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David Pidgeon
Alistair MacCallum explains how he plans to boost the sector's credentials ahead of moving in on marketing budgets assigned to other media channels.
27 Nov 2019
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Simon McDougall
People want the ad industry to use their information in a way that is lawful, transparent and secure. It's Simon McDougall's job to ensure that happens - so prepare for major change.
21 Nov 2019
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Jan Gooding
Jan Gooding: The backlash against brands for advertising on Pornhub proves the risks of ad placement are as high as the messages they carry.
15 Nov 2019
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John Reynolds
Advertising revenues across the Transport for London (TfL) network have gone up £1m since the introduction of the junk food advertising ban, but one stakeholder says TfL could be missing out on millions.
13 Nov 2019
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Michaela Jefferson
“We’re one of the best kept secrets in banking, but we’ve decided we need to change that now,” said chief growth officer Rachael Pollard at MAD//Fest London this week.
11 Nov 2019
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Dominic Mills
Two new ventures prove there’s life and opportunity out there for those who have escaped traditional agencies, writes Dominic Mills.
01 Nov 2019
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David Pidgeon
VIOOH argues that 2020 will be the year programmatic OOH will go mainstream. Demand and supply are certainly growing, yet there are some pretty big hurdles and tricky questions...
29 Oct 2019
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David Pidgeon
The UK’s online advertising and publishing sectors are currently preparing for a major shake-up to a staple component of their trade, but by doing so the market will be forced to mature.
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