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21 May 2025
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Samantha Eales
The new Audience Takeover product can target specific audience types, combining first-party data signals with premium formats, for brands looking for something a little different.
20 May 2025
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Lauren Dick
The purchase cycle may be evolving, but the key lies in the accessibility and functionality of first-party customer data, its deployment and its effective application.
19 May 2025
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Luke Hand
New insights series Horizons explores consumer behaviour in the coming year and the ways in which brands can respond.
10 May 2025
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Jack Benjamin
Over 400 artists and media industry leaders have penned an open letter to the UK PM ahead of a crunch vote in the House of Lords on plans to carve out copyright exemptions for AI companies.
07 May 2025
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Jack Benjamin
New research from Enders Analysis presented at the PPA Festival Wednesday suggested publishers must adapt to a post-website era with consumption driven by platforms.
07 May 2025
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Raymond Snoddy
News outlets must properly interrogate Farage and Reform on how effectively they run things, not report uncritically on the social division they stir.
06 May 2025
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Omar Oakes
Celebrity journalism has often blurred the line between PR and reality — but the Bernard Bale story reveals just how far you can go when no-one asks questions.
01 May 2025
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Jack Benjamin
The indie bought ads on behalf of three clients across news deemed "brand unsafe" on The Times, the Telegraph, The Guardian and The Independent. The result? Increased campaign effectiveness.
30 Apr 2025
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Raymond Snoddy
From the new Observer to Ofcom's new code to the BBC review, the UK's biggest media names have a chance to prove their worth right now.
30 Apr 2025
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Jack Benjamin
Edmunds was set to lead the outlet's commercial efforts following its acquisition by Tortoise Media, but departed the company after a few days.
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