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22 Aug 2025
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Elliott Starr
Other luxury brands can learn from Range Rover's media planning and not forget the psychology of domestic diplomacy when it comes to big purchases.
20 Aug 2025
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Raymond Snoddy
A journalist trainee could probably pick out the identities of the newspapers simply from their headlines. But have they all painted too rosy a picture of the prospects of a deal?
18 Aug 2025
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Jack Benjamin
Havas Media Network UK's chief digital officer speaks to host Jack Benjamin about how AI search will make upper-funnel brand strategies more important and why publishers would be wise to lean in to the new era of search even if it puts them at a disadvantage.
15 Aug 2025
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Jack Benjamin
The Professional Publishers Association has proposed the CMA introduce conduct requirements for Google and others around transparency and clear attribution.
14 Aug 2025
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Jack Benjamin
The title is leaning in to "talent-led media". Al Brown, head of content at its new studio arm, discusses the merging of interests between publishing brands and personal brands.
13 Aug 2025
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Raymond Snoddy
Israel must be made to provide proof for its claims. A journalist's job is to speak for the silent and not accept anything at face value.
13 Aug 2025
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Maximilian Bashford
Earlier this year, Prospect editor Alan Rusbridger spoke to The Media Leader about trust in news and quality journalism from both advertisers and consumers.
13 Aug 2025
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Jack Benjamin
Publishers without a sufficiently diversified business model — and strong brand affinity — face sharp declines in revenue without reliable referral traffic. The same is true for brands' websites and KPIs will need to change.
11 Aug 2025
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Heather Dansie
Ofcom's Media Nations findings do not truly reflect the complex landscape of our news consumption. Here's why.
07 Aug 2025
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Maria Iu
The agency turned to propensity modelling to refine its media plan in its ambition to create “emotional and personal relevance”.
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