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Results categorised as Press
09 Jul 2012
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Chris King
Research launched today by IPC Media has found that magazines drive consumers towards purchase, are highly engaging and trusted, and are the medium most likely to hold consumers' sole attention.
09 Jul 2012
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Abba Newbery
Abba Newbery, director of advertising strategy at News International Commercial, looks at what lies in store for newspaper advertising...
03 Jul 2012
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Chris King
The Mail Online is looking to open itself up to a global audience, and could soon begin operations in Toronto, Delhi and Sydney in an attempt to expand digital content.
03 Jul 2012
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Chris King
A study released by GroupM this morning have estimated that despite an overall rise in advertising spend in the UK, television and radio ad revenue is set to fall by around £350 million this year.
02 Jul 2012
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Chris King
Following the announcement that Rupert Murdoch will be splitting News Corporation in two, the Wall Street Journal is set to be re-branded as WSJ.
27 Jun 2012
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Raymond Snoddy
Raymond Snoddy says News Corp shares were up 8% on the mere prospect of a demerger and there could be a further modest rise when the deal is actually completed. If you can add say 10% to the value of a multi-billion corporation by what is little more than a paper transaction why on earth would you not do it?
26 Jun 2012
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Liz Jaques
News Corporation has issued a statement confirming that is is "considering a restructuring to separate its business into two distinct publicly traded companies".
20 Jun 2012
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Raymond Snoddy
Raymond Snoddy wonders if there is there no end to the wisdom of Ofcom. But then the organisation has a really tricky problem to deal with. We call it the Leveson dilemma...
20 Jun 2012
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Rufus Olins
Rufus Olins, CEO, Newsworks, on why 30 million readers will pick up a newspaper during the 17 days of the Olympics...
15 Jun 2012
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Liz Jaques
The daily newspaper market is down -8.3% on May 2011, with just one title posting an increase over the year. i continues to see its circulation rise - the title is up 64.3% on this time last year.
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