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Results categorised as Press
10 May 2018
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Brian Jacobs
Following the publication of a new study from Newsworks, Brian Jacobs explains why media planners should take note.
25 Apr 2018
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Vanessa Clifford and Sue Todd
As the industry welcomes its new audience measurement currency, now is the time to harness the power of published media, write the chief executives of Newsworks and Magnetic, Vanessa Clifford and Sue Todd.
19 Apr 2018
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The Media Leader Staff
The daily market was up 0.7% between February and March, but was down -7.6% year-on-year. Meanwhile, the Sunday market had a tough month with no gains from any title.
19 Apr 2018
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The Media Leader Staff
For the first time publishers and advertisers can see audience delivery across all platforms - including mobile, tablet, desktop and print.
19 Apr 2018
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David Pidgeon
For the first time publishers and advertisers can see audience delivery across all platforms - including phone, tablet, desktop and print.
15 Mar 2018
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The Media Leader Staff
February was a challenging month for national press, with across the board year on year falls in circulation
07 Mar 2018
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Raymond Snoddy
Max Mosley’s reputation is in tatters, Tom Watson has suffered serious collateral damage, and Impress is now formally a joke regulator, writes Raymond Snoddy. So what happens next?
06 Mar 2018
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David Pidgeon
Elizabeth Fagan, the MD of Boots, said ISBA would take a stronger role tackling digital accountability, viewability and verification, agency and client alignment, and data privacy.
28 Feb 2018
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The Media Leader Staff
Innovators working in the media research community were celebrating on Wednesday (28 February) at the 2018 Media Research Awards, hosted by Mediatel in partnership Future Thinking.
26 Feb 2018
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Alex Burmaster
Brands willingness to pull advertising at the slightest whiff of social media unrest is a worrying mirror on how free speech is a slowly dying concept in UK society, writes Alex Burmaster.
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