SEARCH
Results categorised as Opinion
13 Feb 2012
|
Dominic Finney
Dominic Finney, director at digital consultancy FaR, says newer trends show how innovation in digital and convergence in media are changing the way media will be planned, bought and measured in the future...
10 Feb 2012
|
Simon Andrews
Simon Andrews, founder of the full service mobile agency addictive!, on why second-screen was just hype at the Superbowl (but why search did work)...
09 Feb 2012
|
Anne Tucker
In response to Greg Grimmer's article "Press-ing the flesh and cutting the rope", Rufus Olins, CEO of the Newspaper Marketing Agency comments, saying how much others had enjoyed the ANNAs.
08 Feb 2012
|
Greg Grimmer
Greg Grimmer on his grim night at the ANNAs; a far happier print experience with the excellent commercial team from the Guardian; and why there is so much love and affection for the newspaper sector...
08 Feb 2012
|
Raymond Snoddy
Raymond Snoddy says whatever the outcome of Leveson, the debate will continue forever over what is fair, what is reasonable, and what is in the public interest and what is not...
08 Feb 2012
|
Steve Smith
Steve Smith, head of thought leadership at SMV Group, explains why supermarkets need to think about pleasure, not just price...
08 Feb 2012
|
Dean Wilson
Dean Wilson, UK MD at Active International, says sponsorship needs to be refreshed and maybe even re-branded in order to prosper in today's marketplace...
07 Feb 2012
|
Chris Worrell
Chris Worrell, European research director at Specific Media, looks back at MediaTel's Future of Media Research event and explains why lots of data creates lots of questions...
03 Feb 2012
|
Liz Jaques
I am not sure if RAJAR week always gives the impression of a lot happening but there certainly seems to be lots to talk about this week…
02 Feb 2012
|
Charlie Yeates
Charlie Yeates, associate director, Investment Trading at MediaCom, congratulates some of the specialist radio brands who offer niché and unique choices to both listeners and advertisers...
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer