SEARCH
Results categorised as Opinion
02 Jul 2019
|
Dominic Mills
Sponsor content: Dominic Mills casts a journalist’s eye over JICMAIL and finds that it offers a host of features — from journey planning to competitor analysis — that go well beyond the standard currency fare
02 Jul 2019
|
Chris Ladd
From the demise of classic billboards, to funding for Outsmart, Nationwide's Chris Ladd voices client concerns about the future of outdoor advertising.
02 Jul 2019
|
Nick Welch
Publishers must look within themselves to build compelling propositions that will naturally attract more quality advertisers, writes Nick Welch.
01 Jul 2019
|
Dominic Mills
With creativity losing its mojo and claims that brands with purpose outperform those without, Dominic Mills has a proposal for Peter Field and Les Binet.
28 Jun 2019
|
Ilona Lubojemska
AI has endless potential - but that makes strategy all the more important, writes The Trade Desk's Ilona Lubojemska.
26 Jun 2019
|
Arif Durrani
Partner content: Cannes 2019 saw the competitive advantage of creativity called into question amid the rise of sales activation, writes Arif Durrani.
26 Jun 2019
|
Raymond Snoddy
Raymond Snoddy examines Nick Clegg's PR démarche as he pleads for mild regulation.
24 Jun 2019
|
Amy Fox
It is time to debunk the notion that women’s sport receives less recognition than men’s, writes Amy Fox.
24 Jun 2019
|
Tracey Follows
Away from the incomprehensible chatter of the panel discussions, Jury President Tracey Follows witnessed brands moving conceptual ideas into genuinely purposeful activity for people in the real world.
24 Jun 2019
|
Dominic Mills
From the anti-progressive reaction to Alexander Nix's invitation, to Unilever's self-fulfilling spin cycle, Dominic Mills saw missed opportunities at Cannes.
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer