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Results categorised as Opinion
01 Mar 2021
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Christopher Kenna
The world needs more brands to take risks in order to spur on much needed change, argues Christopher Kenna, founder of Brand Advance.
01 Mar 2021
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Dominic Mills
Dominic Mills reveals Facebook's attempts to distract us from negative sentiment towards its platform before reviewing Sainsbury's new tag-line
24 Feb 2021
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Raymond Snoddy
Ray Snoddy looks at the ramifications of Facebook blinking first in the battle Down Under.
24 Feb 2021
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Steve Martin
Steve Martin, MD international data and TV at LiveRamp stands at the cross-roads for Connected TV in the UK and advises marketers on accessing the space.
24 Feb 2021
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Bobi Carley
ISBA's head of media Bobi Carley explains why she decided to join the trade body despite its "grey" reputation.
23 Feb 2021
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Bob Wootton
Bob Wootton offers his view on the biggest industry stories of the past month, including Australia's showdown with Google and Facebook, the troubles of the BBC, and media's existential threat.
22 Feb 2021
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George McMahon
UM's George McMahon dissects new research which reveals the impact negative stereotypes in media and advertising have on black and multicultural men
22 Feb 2021
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Dominic Mills
Dominic Mills investigates why Publicis seems to see B2B as an area of growth where no-one else has. Plus: the nation state vs the supranationals
19 Feb 2021
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Michaela Jefferson
News UK's group chief commercial officer discusses the company's plans in TV, how UK publishers are combating the digital duopoly, and why advertisers need to change the way they think about media .
18 Feb 2021
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David Roddick
Consultant David Roddick analyses whether Australia might be the post-pandemic land of opportunity for the advertising industry.
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