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Results categorised as Opinion
30 Aug 2022
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Stephen Arnell
There are many examples of media companies getting it wrong. But how did they themselves into this mess in the first place, asks Stephen Arnell.
29 Aug 2022
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Ivor Gaber
Boris Johnson developed a more sophisticated version of telling untruths that has left journalists and regulators with a dilemma, writes Ivor Gaber.
25 Aug 2022
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Simon Akers
If we rush to promote/enforce attention as a North Star, opportunists will game the system and digital advertising will become an even worse cesspit.
25 Aug 2022
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Mark Barber
Radiocentre's planning chief responds to a recent review of the radio marketing body's new Radio Planning Optimiser tool.
25 Aug 2022
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Elliott Millard
Pitching is a critical part of the industry but it’s been broken for years. Making it fast, ruthless, and public would go some way to improving the experience.
24 Aug 2022
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Raymond Snoddy
It is going get tougher and tougher for all but the slavishly Tory media as Liz Truss becomes Prime Minister (barring a huge upset) at an extraordinarily difficult time.
23 Aug 2022
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Stephen Arnell
TV broadcasters' desire to produce a drama about current events too often sacrifice depth and veracity for a ‘quick-hit’ stunt.
22 Aug 2022
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David Price
Bringing back Big Brother could prove a smart move for ITV if it can create an overall package that bring back older viewers while capturing a new audience.
22 Aug 2022
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Brian Cathcart
Brian Cathcart reveals how Boris Johnson’s government channelled millions to mainly wealthy, pro-Tory newspapers in the Covid crisis, secretively, without due process.
18 Aug 2022
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Aisling O'Toole
If you feel that you’ve become stuck in a career rut there are a few things you can do.
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