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Results categorised as Media Commentators
01 Jun 2012
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Rhys McLachlan
Rhys McLachlan, commercial development director at Videology, who will be on the Screen panel at our Media Playground event, says the commercial video-on-demand market has been growing rapidly in 2012 but the trajectory for the summer could be downwards thanks to the BBC...
28 May 2012
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James Whitmore
James Whitmore on the Olympic flame's journey through Devon, a lack of bespoke marketing and David Beckham (the well known Cornish Olympian)...
25 May 2012
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Simon Andrews
Simon Andrews, founder of the full service mobile agency addictive!, on Facebook post-IPO, Facebook advertising, and Google....
25 May 2012
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Steve Smith
Steve Smith, head of thought leadership at Starcom MediaVest London, looks at the success of different brands at driving emotional engagement through Facebook content...
21 May 2012
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Michael Bayler
Michael Bayler, strategist and author, Bayler & Associates, slices through the confusion around the nature of engagement to reveal a new model for brand building in the post-Facebook era...
18 May 2012
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Simon Andrews
Simon Andrews, founder of the full service mobile agency addictive!, on Facebook, connected TV, Google and eBay...
18 May 2012
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Steve Smith
SMG's Steve Smith looks at opportunities for supermarkets to engage people in-store through their smartphones...
17 May 2012
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Jim Marshall
Jim Marshall says the original purpose of the Leveson inquiry is becoming lost in an increasingly morass of celebrity style trivia...
17 May 2012
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James Cridland
What do you use your mobile phone for? Angry Birds, obviously, but excepting that, you probably use it for email, the odd phone call, a text message or two, and the occasional bit of web browsing.
16 May 2012
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David Brennan
David Brennan on why people shouldn't be too quick to call out 'TV is dying'; particularly when they don't have the right facts...
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