SEARCH
Results categorised as Media Commentators
23 Jan 2015
|
Simon Andrews
This week Simon Andrews, founder of Addictive!, looks at the current TV landscape, video tactics among the big social players and retail.
23 Jan 2015
|
Dominic Finney
Programmatic TV requires new definitions for a brand new medium, says Dominic Finney, co-founder of FaR Partners.
21 Jan 2015
|
David Brennan
With the plethora of new media touchpoints and convergence opportunities, could media agencies finally cement their place as the 'new creatives'? By Media Native's David Brennan.
20 Jan 2015
|
Torin Douglas
Torin Douglas speaks with 'serial interim CMO' Rob Rees about killing off the Scottish Widow, stripping the fat out of creative agencies and advertising post-recession
19 Jan 2015
|
Darren Khan
Darren Khan, managing director of Genero, reflects on how crowdsourcing has disrupted markets whilst being a key driver for digital evolution in a content-rich world.
16 Jan 2015
|
Ben Milne
What can the out-of-home industry take from this year's CES - and what trends are likely to emerge in 2015? Posterscope's Ben Milne finds out.
14 Jan 2015
|
Raymond Snoddy
Raymond Snoddy examines how the British media has managed coverage of the Charlie Hebdo story - and asks if it was right or wrong to publish the cover image from the survivor's issue.
14 Jan 2015
|
Marco Ricci
Industry must push verification deeper - and work harder with agencies, clients and networks to ensure bot exclusion on DSPs and exchanges, writes Marco Ricci, CEO of Adloox.
12 Jan 2015
|
Robert Webster
Retargeting is big business and a large part of digital marketing budgets. But does it deserve to be? Crimtan's Robert Webster tells us why marketers might want to rethink...
08 Jan 2015
|
Richard Marks
With another fall in ratings for the top shows on the 'biggest TV day of the year', Research The Media's Richard Marks asks: is the issue the content, or a deeper change in what we now do on Christmas Day?
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer