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Results categorised as Media Commentators
07 Mar 2011
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John Billett
In response to Raymond Snoddy's article 'At best Sky News will stumble along in its current mode', John Billett, CEO at Johnbillett.com, says the law of unintended consequences has never operated more potently.
04 Mar 2011
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Simon Andrews
Simon Andrews, founder of the full service mobile agency addictive!, on the launch of the iPad2, location based SMS and mobile SEO...
03 Mar 2011
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David Brennan
In response to Ipsos MediaCT's research article The power of the big screen, David Brennan, research & strategy director at Thinkbox, says: "Why does Ipsos believe it is relevant and appropriate to compare and contrast cinema and TV... and why make such unfounded and inevitably skewed comparisons in order to make a point?"
28 Feb 2011
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Simon Andrews
Simon Andrews, founder of the full service mobile agency addictive!, on mobile advertising, mobile video and mobile money...
28 Feb 2011
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James Whitmore
James Whitmore, MD at Postar, sees mobile measurement techniques as an industry changing research tool, someone just needs to accept the challenge...
25 Feb 2011
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Liz Jaques
I consume a lot of media, fact. And it's not because I work in media, it's because my whole day revolves around all-things-media. I'm probably a perfect target for advertisers…
21 Feb 2011
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Simon Andrews
Simon Andrews, founder of the full service mobile agency addictive!, on new partnerships, the Mobile World Congress, and Apple Vs Google...
21 Feb 2011
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Jim Marshall
Jim Marshall says love him or hate him, Rupert Murdoch is probably the world's most innovative and progressive media man. Who knows whether The Daily will prove to be a success or not but interactive newspapers will develop as a result of Murdoch's risk - giving him (quite rightly) significant influence and ownership of the market.
16 Feb 2011
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Greg Grimmer
Greg Grimmer says HBO has built a paid-for subscription business in the US by producing high-quality drama - a feat not managed by Sky or indeed anyone else in the UK. Sky's belated response to this has not been to try and re-create the formula with UK talent tub, but to import in its entirety - I give you Sky Atlantic. So well done to Sky for the next phase of its world domination and farewell to free-to-view high-quality US dramas on the BBC, ITV & C4.
15 Feb 2011
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Richard Bedwell
In response to the article 'Do agencies care about media research?', Richard Bedwell, consultant, says the view that the media researchers are just making jobs for themselves is very old fashioned and backward looking.
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