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Results categorised as Media Business
21 Mar 2016
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David Pidgeon
Slowdown in China, recession in Brazil and Russia, uncertainty over the EU and the ongoing migration crisis have not shaken advertisers with the forecasts hardly changing since the last was published in December 2015.
21 Mar 2016
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Dominic Mills
With the reputational disaster engulfing JWT, some interesting - and risible - job titles emerging from the woodwork, and Campaign's annual league tables and school reports, it's been a busy week in adland.
18 Mar 2016
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David Pidgeon
"All of the brands in your fridge have been built on wastage," said ITV's group commercial director, as he lambasts targeted digital marketing and an overuse of data in advertising.
18 Mar 2016
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David Pidgeon
Sky Sports Mix, which will launch in the summer, will broadcast some of the biggest sporting events in the world and will be available at no extra cost to all subscribers.
18 Mar 2016
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David Pidgeon
Nokia launches its impressive 3D 360-degree camera in the UK and announces new post-production partnerships to advance the creation of VR experiences.
16 Mar 2016
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Raymond Snoddy
The Sun's 'Queen Backs Brexit' headline is almost certainly so exaggerated as to amount to inaccuracy, writes Raymond Snoddy - so what does it mean for both the newspaper and the regulators?
14 Mar 2016
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The Media Leader Staff
Sky Media has chosen Yospace, a specialist in multi-screen ad delivery, to provide a "dynamic ad replacement solution" for Sky Go, the broadcaster's online and on-demand service.
10 Mar 2016
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David Pidgeon
News UK has appointed David Wilcox as sales director for The Sun and Tammy Willson as sales director for The Times and The Sunday Times, it has been announced.
09 Mar 2016
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The Media Leader Staff
Launching in the UK in September, the 24-hour channel will be programmed, developed and produced in-house by Vice's creative team, and the channel will be available for all Sky TV customers in their basic TV subscription packages.
03 Mar 2016
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David Pidgeon
AT&T is planning to introduce a “private marketplace” for a select group of advertisers where it will use Videology's tech to buy ads on networks carried by AT&T.
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