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Results categorised as Media Business
18 Oct 2016
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The Media Leader Staff
As part of the deal, which was made for an undisclosed sum, Sarah Parkes, previously managing director of Airport Media, will become MD of Primesight's Airport team.
17 Oct 2016
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Dominic Mills
As the battle lines are drawn, Dominic Mills looks at the consequences of Tesco's punch-up with Unilever.
13 Oct 2016
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The Media Leader Staff
Patel takes over from Vicky Jacobs, who is taking time out of the agency for health reasons.
13 Oct 2016
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The Media Leader Staff
Despite positive revisions to budgets in the latest IPA Bellwether report, the UK's uncertain economic and political climate meant industry financial prospects remained negative.
11 Oct 2016
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James Whitmore
Route, the audience research body for out-of-home advertising, has commissioned an expanded and renewed six-year research project worth £20m. James Whitmore explains what happens next.
11 Oct 2016
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Richard Marks
The latest Connected Screens survey reveals that 40% of us have installed an adblocker - but Research the Media's Richard Marks isn't surprised given he uses one himself...
10 Oct 2016
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Dominic Mills
The idea that brands can turn their content into a revenue stream is a puzzling one, writes Dominic Mills.
07 Oct 2016
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Will Hattam
Archant's Will Hattam explains how The New European went from idea to published product in a little over a week.
06 Oct 2016
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Ellen Hammett
Speaking at the Festival of Marketing on Thursday, BBC Worldwide CEO Tim Davie said a new mindset is needed to ensure businesses can square up to much larger global competition and boost exports.
06 Oct 2016
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The Media Leader Staff
Danish artificial intelligence media agency Blackwood Seven is to open London offices, signing up Jenny Biggam, Bob Wootton and Nick Fox to its UK board.
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