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Results categorised as Media Business
04 Oct 2016
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David Pidgeon
Exclusive: In worst case scenarios, for every pound an advertiser spends programmatically on the Guardian only 30 pence actually goes to the publisher.
04 Oct 2016
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The Media Leader Staff
Guardian News & Media partners with iProspect to deliver a new data proposition - introducing premium publisher audience targeting to the programmatic marketplace.
04 Oct 2016
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The Media Leader Staff
Hugh joins from Yahoo where he has worked since 2008 in a range of senior roles and is set to help continue TMG's digital transformation.
03 Oct 2016
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Dominic Mills
In the wake of extraordinary revelations over inflated video views, Dominic Mills asks what on earth it will take for the social media giant to play fair with advertisers' money.
03 Oct 2016
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The Media Leader Staff
Replacing Ben Wood, who left the business earlier this year, Stubbs will work alongside a senior global team in Asia, UK, EMEA and the US.
03 Oct 2016
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The Media Leader Staff
Facebook's new manager "exemplar of integrity and transparency".
29 Sep 2016
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Torin Douglas
Thirty years ago this month the UK media industry was getting excited about the launch of the Independent - and plans for a host of other new newspapers, writes Torin Douglas
26 Sep 2016
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Dominic Mills
Ads for Mars products have gone bonkers. What's going on, wonders Dominic Mills.
22 Sep 2016
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The Media Leader Staff
Clark replaces Dominic Proctor who is stepping down from his role as global president, but will remain with WPP to work on strategic projects.
21 Sep 2016
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Mark Jackson
MC&C media's Mark Jackson asks if Facebook's News Feed has been a harbinger of doom for traditional media or the gateway to new opportunities.
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