SEARCH
Results categorised as Media Business
08 Nov 2018
|
David Pidgeon
With JCDecaux's majority backing, JC Conti has built the out-of-home sector the programmatic platform it needs to thrive in the digital age - can he convince rival businesses to join?
06 Nov 2018
|
The Media Leader Staff
The partnership, titled Flourish, will see Vizeum open the doors of the festival to 25 young people currently outside of the industry, who are looking to get their first step on the media ladder.
05 Nov 2018
|
The Media Leader Staff
WPP's Wunderman UK has appointed Niki Foteinopoulou as lead data scientist, continuing to strengthen its data and analytics team.
05 Nov 2018
|
Dominic Mills
The key figures for some social media platforms show costs are up while engagement is down - so why are advertisers choosing to ride it out, asks Dominic Mills. Plus: an estate agent’s wet dream, and annoying headlines.
01 Nov 2018
|
Michaela Jefferson
Since becoming a fully-fledged bank a year ago, Monzo has become the UK's fastest growing bank with a billion pound valuation. Here, its marketing boss explains the strategy behind the success.
01 Nov 2018
|
The Media Leader Staff
Maddie Armitage will be joining Dentsu Aegis Network as chief data officer for the UK & Ireland.
01 Nov 2018
|
The Media Leader Staff
Following the appointment of Unilever's Keith Weed as president, the Advertising Association (AA) has appointed Sharon Lloyd Barnes as its new commercial director.
31 Oct 2018
|
Raymond Snoddy
How many high street chains will have to close, or local newspapers be driven to extinction, before anything meaningful is done to make the big tech firms pay fair tax, asks Ray Snoddy.
31 Oct 2018
|
Andrea Marsh
Exterion Media's Andrea Marsh expects OOH to grow by embracing video - but it will require forward-thinking agencies and clients to work together...
31 Oct 2018
|
Michaela Jefferson
timeTo, adland's answer to the MeToo movement, is today launching a multi-platform advertising campaign, designed to encourage people to consider where they would draw the line between normal interaction and sexual harassment.
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer
- IAB launches measurement advisory board in push for measurement solutions
- Consumer ABCs: Women's Weeklies
- Consumers ABC's: News & Current Affairs
- Consumer ABC's: Men's Lifestyle
- Consumer ABCs: Home Interest
- IAB launches measurement advisory board in push for measurement solutions
- The Brief - Wednesday 10 December - EU investigates Google, Gemini will have ads, WPP wins UK government media account and more
- Keeping the TV ecosystem healthy - Barb Data Hub
- Direct Line Group on using TV as a full-funnel medium
- How will TV finally get the measurement it deserves?
- Campaign ROI is maximised when audio gets 25% of spend, finds Radiocentre report
- The measurement debate TV really needs to have
- Rajar Q4 2025: Commercial audience share declines slightly
- Rajar Q4 2025: Heart Breakfast remains top commercial show after reporting strong growth
- The brief - Wednesday 17 December - Trump sues BBC for $10bn, WPP considers Pinterest trends, public rejects Labours AI plans and more
- UK now spends longer on phones than watching TV
- How the VOD giants are navigating the cost of living crisis
- Rebranded BVOD services create an increase in claimed usage
- How we listen is changing rapidly, but radio continues to have the MIDAS touch
- Mediatel Connected whitepaper: The Growing UK Audio Market
