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Results categorised as Media Business
19 Nov 2019
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Edd Weller
By operating the right strategy for a publisher brand, print can still thrive in a digital world, writes Edd Weller.
18 Nov 2019
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James Chandler
...and why calls for a complete end to targeted advertising are misguided. By the IAB's James Chandler.
18 Nov 2019
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David Pidgeon
Leonard, who was previously managing director of digital at the online-only publisher, will have a remit focusing on the continued expansion of the title, particularly amongst its growing North American audience.
18 Nov 2019
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Damon Reeve
As the industry prepares for the ICO's AdTech Fact-Finding Forum, Damon Reeve offers a guide for the two most important links in the programmatic supply chain.
18 Nov 2019
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Michaela Jefferson
Agency network Publicis Media has hired Steve Bignell as UK chief executive of Publicis Media Exchange, replacing Chris Williams after his move back to the US.
18 Nov 2019
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Dominic Mills
Unlike so many other retailers, M&S actually wants to show you delicious food in its festive advertising. It's almost radical, writes Dominic Mills.
15 Nov 2019
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John Reynolds
Advertising revenues across the Transport for London (TfL) network have gone up £1m since the introduction of the junk food advertising ban, but one stakeholder says TfL could be missing out on millions.
14 Nov 2019
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The Media Leader Staff
"It hasn't changed us and we're only going to focus on ourselves," said David Norris, during MAD//Fest 2019.
13 Nov 2019
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Michaela Jefferson
“We’re one of the best kept secrets in banking, but we’ve decided we need to change that now,” said chief growth officer Rachael Pollard at MAD//Fest London this week.
13 Nov 2019
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Raymond Snoddy
The appointment of the Financial Times' first female editor is part of a growing trend in media organisations, writes Raymond Snoddy. But does it signify a turning point?
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