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Results categorised as Media Business
23 Jan 2020
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David Pidgeon
A new iteration of IAB UK’s Gold Standard certificate will be launched later this year, incorporating steps to address privacy concerns, opening up to third-party auditing and potentially delivering spot-check follow-ups.
23 Jan 2020
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The Media Leader Staff
This month the Information Commissioner's Office outlined further details of how it will tackle the problem of real-time bidding and GDPR compliance. Here, two experts share their views on the progress.
23 Jan 2020
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Jan Gooding
Our state of mind can often feel like a battleground, writes Jan Gooding - but we have more power and control than we realise.
22 Jan 2020
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David Pidgeon
Overzealous brand-safety block-lists - including terms such as 'Peppa Pig', 'sperm whale' and 'Star Wars' - are ignoring the context of journalistic content and costing publishers millions in lost ad revenues.
22 Jan 2020
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Arif Durrani
Partner content: One way to combat climate apathy must be to make the crisis a part of our daily conversation, writes Bloomberg's Arif Durrani.
22 Jan 2020
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Raymond Snoddy
Only a candidate with the innovative skills of Galileo and the political artistry of Machiavelli has any hope of becoming the next director general of the BBC.
21 Jan 2020
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David Pidgeon
Gooding, who joins two other non-executive board advisors, Craig Wildman and Nigel Salter, has worked for BT, British Gas and Aviva in a career spanning 35 years.
21 Jan 2020
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The Media Leader Staff
Publicis Media has hired Mandy Rayment as UK director of communications, poaching her from rival ad network Dentsu Aegis.
20 Jan 2020
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The Media Leader Staff
With the BBC already facing a difficult future, the news of Lord Hall's summer departure is significant. Here, media experts share their views.
20 Jan 2020
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Dominic Mills
It's often an unfashionable idea, but Dominic Mills shows that combining the best of new and old media strategy really does deliver. Plus: The joy of the portmanteau.
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