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Results categorised as News
22 Jun 2018
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Michaela Jefferson
Catherine Brien will oversee The Guardian's data and insights team and lead data strategy across editorial and commercial areas of the organisation.
22 Jun 2018
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Michaela Jefferson
Mars announced at Cannes Lions festival that it will be joining the United Nations Development Programme’s fund, The Lion’s Share, as its first advertising partner.
22 Jun 2018
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David Pidgeon
The Ozone Project - a joint digital ad sales house from News UK, Guardian and Telegraph - is welcome news and brings mutual benefits to advertisers and publishers, but agencies have expressed caution over aspects of the deal.
22 Jun 2018
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The Media Leader Staff
After picking up the The Grand Prix campaign for Tesco’s Food Love Stories with BBH, MediaCom has been named Media Network of the year at the 2018 Cannes Lions Festival.
21 Jun 2018
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The Media Leader Staff
After four years in the role, Guy North has announced he will be leaving his role October this year.
20 Jun 2018
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Michaela Jefferson
The UK advertising market has kept its top spot as the fastest growing mature advertising market in the world, with UK advertising expected to exceed £20bn in 2019 according to the latest report from GroupM.
20 Jun 2018
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David Pidgeon
In a rare display of unity, News UK, the Telegraph and the Guardian are to offer joint digital ad sales as they seek to offer better scale, a cleaner supply chain and easier buying options for advertisers.
20 Jun 2018
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The Media Leader Staff
The findings show that on a 12 month rolling basis to March 2018, combined revenue increased by 5.4% to £371m.
20 Jun 2018
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Michaela Jefferson
With GDPR now in full force, Direct Line says its safety-conscious Shotgun app has turned into a great example of how data can be used openly and transparently to hold a conversation with customers.
19 Jun 2018
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Michaela Jefferson
A new study shows 87% of executives think the duopoly needs to do more to control fake news, while trust in news brands is on the rise.
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