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Results categorised as Digital
11 Aug 2016
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Mark Williams
The race to be the standard continues, writes Results International's Mark Williams as he digests the latest mergers and acquisitions activity sweeping across the sector.
10 Aug 2016
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The Media Leader Staff
A new update will see new tools made available to improve the ad experience in users' newsfeeds - but desktop users will see ads.
08 Aug 2016
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Bob Wootton
Last week agencies and advertisers were warned their investment choices were creating a diminished media landscape in the UK. Here, Bob Wootton asks what it will take to avert disaster.
04 Aug 2016
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The Media Leader Staff
Almost six in 10 UK adults now listen to the radio via a digital platform, according to the latest figures from Rajar for the second quarter of 2016.
02 Aug 2016
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David Pidgeon
Advertising, globally, will amount to $552 billion next year - a 4.3% increase, year on year - but factoring in wider marketing services, the figure rises to more than a trillion dollars.
02 Aug 2016
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The Media Leader Staff
Today sees the launch of the next wave of Mediatel's Connected Screens research, providing data from across the Connected marketplace for the period January - June 2016.
02 Aug 2016
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Joe Lewis
Looking at playback data shows that we've been hoarding some TV programmes for up to eight years, discovers BARB's Joe Lewis. Does certain content never get old or are we just nostalgic?
01 Aug 2016
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Tess Alps
It's time agencies and advertisers asked themselves serious questions about the media world they are creating through their investment decisions, writes Tess Alps.
01 Aug 2016
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David Pidgeon
Trinity Mirror has announced a 42.3% surge in pre-tax profits following the acquisition of regional publisher Local World.
28 Jul 2016
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The Media Leader Staff
An update to OneSoon's TV advertising analysis software is set to offer media agencies much higher accuracy levels, moving from minute-by-minute data to second-by-second.
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