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Results categorised as Digital
22 Jan 2019
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Michaela Jefferson
Rachel Arch will be joining the IAB, the industry body for online advertising, as its first head of partnerships, whilst Tom Stevens joins as its first head of marketing.
18 Jan 2019
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Michaela Jefferson
News UK has announced a restructure of its commercial division, The Bridge, bringing together print and digital in a shift towards a brand-focused, rather than platform-led, commercial publishing strategy.
16 Jan 2019
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The Media Leader Staff
Although some marketers still feel optimistic for 2019, Brexit chaos has dampened business and consumer confidence, driving down budgets and restricting marketing resources. Here, experts share their views on the findings.
16 Jan 2019
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David Pidgeon
After six consecutive years, UK marketing budget growth finally came to an end in the final quarter of 2018, according the latest IPA Bellwether report.
16 Jan 2019
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The Media Leader Staff
The deal adds Gravity's marketing capabilities to Vivaldi's existing business, brand strategy and data analytics offering.
15 Jan 2019
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David Pidgeon
ForwardPMX combines the two independent businesses across North America, EMEA and APAC, pooling 700 staff across 20 offices.
15 Jan 2019
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The Media Leader Staff
In her new role, Navarro will be responsible for implementing and overseeing transformation strategies, growth strategies, management structures and operational duties.
14 Jan 2019
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Dominic Mills
Dominic Mills assesses adland's often uncomfortable diversity issues. Plus: sifting through the post-Christmas advertising detritus, and bracing for further out-of-home M&A activity.
14 Jan 2019
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David Pidgeon
The new executive chair of Newsworks tells Mediatel she wants to "extend the fan-base and ultimately tell a different story about news, because the current narrative is too focused on the old world and the decline."
11 Jan 2019
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The Media Leader Staff
Tracy De Groose, Kathryn Jacob OBE, CEO, Torin Douglas, Matthew Bloxham, Stephen Woodford and Raymond Snoddy share their hopes for 2019.
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