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Results categorised as Digital
18 Dec 2019
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The Media Leader Staff
In the second of two end-of-year specials, experts from across the media and advertising sectors reveal their blueprints for a prosperous future.
17 Dec 2019
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Tracey Follows
Our increasingly networked world is set to surprise in profound new ways, argues the futurist Tracey Follows.
12 Dec 2019
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The Media Leader Staff
Drayton, who has been with the page-wrap business since its launch in 2009, will be replaced by Matthew Newcomb, Inskin's COO.
11 Dec 2019
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Raymond Snoddy
The story of four-year-old Jack Williment-Barr is a perfect symbol of what a serious local newspaper can do when that story is then amplified across the media - and how social media remains a double edged sword.
09 Dec 2019
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Adam Gilsenan
If we want to continue using personal data, we’re going to have to accept that there will be a short term investment to collecting it clean, writes Adam Gilsenan. And that's okay.
09 Dec 2019
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Helen Rose
the7stars’ head of insight and analytics, Helen Rose, explores the appeal of looking back and how it can provide a direct line for brands to connect with consumers.
06 Dec 2019
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David Pidgeon
GroupM's latest adspend forecasts are incredible - but what happens when you factor in ad fraud? Plus: We'll eat our casquettes if come Boxing Day sales in £2,000 exercise bikes haven't spiked.
06 Dec 2019
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The Media Leader Staff
WPP has completed the sell of 60% of its research and analytics business Kantar to Bain Capital, in a deal that is expected to return $1.2bn to WPP investors through a share repurchase programme.
04 Dec 2019
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Raymond Snoddy
If David Montgomery successfully takes ownership of JPI Media, his ambitions will only grow, writes Raymond Snoddy.
04 Dec 2019
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Bob Wootton
As content creators align with distribution, it’s going to be harder for viewers to find what they want unless they subscribe to a lot of stuff, writes Bob Wootton. Is it a model TV will get away with?
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