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Results categorised as Digital
14 Jan 2020
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David Pidgeon
Global's digital ad sales platform DAX is to extend beyond just audio and be made available to digital outdoor advertisers from next month.
14 Jan 2020
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Richard Reeves
While steps made to demystify digital media have been encouraging, Richard Reeves argues advertisers still lack the kit they need to effectively traverse the landscape.
09 Jan 2020
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David Pidgeon
The awards showcase stand-out innovation and leadership across the TV industry and the shortlisted candidates cover streaming video, advertising technology, data analytics and the user experience.
07 Jan 2020
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Michaela Jefferson
The switch will introduce a number of changes for UKOM endorsed data, perhaps most notably the use of Ipsos' new single-source, multi-device research panel, which is built around mobile and is 10,000 large.
06 Jan 2020
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Dominic Mills
Sifting through the available evidence, Dominic Mills forecasts the biggest changes to impact media and advertising this year.
06 Jan 2020
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Michaela Jefferson
Video ad tech firm Tremor International has struck a deal with News Corp to buy its programmatic video marketplace, Unruly.
06 Jan 2020
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Doug Whelpdale
Doug Whelpdale reveals how BARB is able to gain insights into SVOD's blind spots by looking at levels of unidentified viewing.
03 Jan 2020
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Michaela Jefferson
Michaela Jefferson speaks with one of the UK's top media planners about his ambitious new plans - and the frustrations helping to drive them.
01 Jan 2020
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Michaela Jefferson
Sutherland talks to Michaela Jefferson about getting the business back on track, painful pitches and bringing the positivity back to adland.
18 Dec 2019
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Raymond Snoddy
From ferocious video streaming wars to dwindling trust in advertising, or the growth of commercial radio to the BBC's annus horribilis, Ray Snoddy reviews a year in media.
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