SEARCH
Results categorised as Digital
11 Oct 2018
|
The Media Leader Staff
Videoscape Europe: As content owners such as Disney bypass Netflix to deliver their own video direct to viewers, smaller players are coming along for the ride.
11 Oct 2018
|
David Pidgeon
As Ogilvy delivers on a global simplification strategy, its new UK leadership team has been unveiled today - and includes the agency's first ever chief customer officer.
11 Oct 2018
|
David Pidgeon
The publisher, which owns more than 200 regional titles and had already launched a strategic review of its business, has been struggling with a £220m repayment.
10 Oct 2018
|
Michaela Jefferson
Over the first six months of 2018, adspend on video formats has once again experienced dramatic year-on-year growth - up 40% to a total of £976m according to the latest digital adspend report from the IAB UK and PwC.
09 Oct 2018
|
Lucy Markham
It may put some noses out of joint, but it's time for closer collaboration, writes Bountiful Cow's Lucy Markham.
09 Oct 2018
|
David Pidgeon
The "collapse" of big brand 'marketing universities' over the last twenty years has contributed to a "profound" recruitment issue, the CEO of insurance firm Hiscox USA has warned.
09 Oct 2018
|
Michaela Jefferson
Since launching in 2015, Publicis Media's innovation practice - NextTECHnow (NTN) - has contributed a total of £2.5 million into the UK adtech community by connecting brands to marcomm start-ups.
09 Oct 2018
|
Sacha Berlik
It’s true that AI is proving itself to be a crucial tool, writes Sacha Berlik - but some things need to change before advertisers set themselves up for success.
08 Oct 2018
|
The Media Leader Staff
The appointments come after Trefor Thomas was hired as chief creative officer in May and Eoin O’Neill promoted to chief technology officer and global head of SEO in April.
08 Oct 2018
|
Dominic Mills
Yes, this is one of those columns; a selection of stuff that has caught my eye, got me irritated and made me smile. Here we go...
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer