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Results categorised as Digital
17 Dec 2018
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Michaela Jefferson
Less than a year into the role, Stef Calcraft has stepped down as executive chairman for Dentsu Aegis UK and Ireland.
17 Dec 2018
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Dominic Mills
In his final column for 2018, Dominic Mills looks at last week's most interesting events: WPP's creative overhaul; the failure of Oath, and the CAP's new rules on gender stereotyping.
17 Dec 2018
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The Media Leader Staff
PAMCo, Audience Measurement for Publishers, has today released its fourth set of cross-platform audience readership figures for magazines, covering the period of October 2017 to September 2018.
17 Dec 2018
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The Media Leader Staff
The new data currency is a game-changer for the publishing industry, as the numbers now reflect the reality of how readers are consuming newspapers and magazines across all platforms.
14 Dec 2018
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JP Edwards
OMD's JP Edwards reveals the key focus of debate at the Future TV Advertising Forum 2018 and explains how TV must adapt if it is to rival digital and avoid declines over the next 10 years.
14 Dec 2018
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The Media Leader Staff
Jacob takes up the post on March 31 2019, succeeding Douglas McArthur who is stepping down after
nine years in the role.
13 Dec 2018
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The Media Leader Staff
In the first of two special features, experts from across the media and advertising sectors reveal their blueprints for a more prosperous 2019.
11 Dec 2018
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The Media Leader Staff
Nick Manning, Bob Wootton and Brian Jacobs share their views on WPP's mission to turn the beleaguered holding company into a "creative transformation" business.
11 Dec 2018
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David Pidgeon
WPP has today published its hotly anticipated strategic review, with CEO Mark Read announcing a mission to turn the beleaguered holding company into a "creative transformation" business.
10 Dec 2018
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David Pidgeon
Brian Lesser, the former CEO of GroupM in North America, has said media agencies are unable to do their best work because the contracts that they have with advertisers rely too much on simply driving down costs.
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