SEARCH
Results categorised as Agencies
28 Jun 2010
|
Nick Manning
Media agencies are struggling to invest in the services clients really need thanks to their post-war business model. Nick Manning, chief operating officer at Billetts, explains why they should change their ways and how clients would benefit...
11 Jun 2010
|
Sam Howroyd
Nine new agencies have been elected into IPA membership at the organisation's quarterly council meeting.
10 Jun 2010
|
Liz Jaques
Hamish Pringle is set to stand down from his role as director general of the Institute of Practitioners in Advertising (IPA) after 10 years.
07 Jun 2010
|
Sam Howroyd
The COI review which saw i-level lose the government's digital media account "was not just about getting cheaper prices", Mark Cross, communications planning officer at the COI, told delegates at last week's Media Playground 2010.
24 May 2010
|
Liz Jaques
Target Media has appointed Mary Bond to the newly created role of head of digital.
21 May 2010
|
Liz Jaques
Omnicom Media Group is set to launch a new digital unit called Access on 1 July.
20 May 2010
|
The Media Leader Staff
Media planning and buying agency Arena BLM has been rebranded as Arena Media, aligning it as the UK operation of the Arena Media Network.
10 May 2010
|
Sam Howroyd
With the latest BARB figures showing viewing of broadcast TV is on the up, the next challenge facing the measurement service is picking up viewing via PCs and laptops, IPA research director Lynne Robinson told delegates at Friday's MediaTel Group seminar on the 'Future of Media Research'.
28 Apr 2010
|
Sam Howroyd
JWT London has launched a new division, called Experience, which will use digital technologies to create communications platforms for brands.
19 Apr 2010
|
Claire Myerscough
Claire Myerscough, business intelligence director at News International, explains why 'word of mouth' will be more important than ever in 2010...
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer