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Results categorised as Agencies
24 Jun 2014
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Richard Dunmall
Earlier this year Bauer Media launched The Debrief, a new multi-platform brand aimed at the constantly connected 20-something woman. With native advertising at its heart, Bauer's advertising lead shares his key learnings.
23 Jun 2014
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Dominic Mills
This year's Cannes Lions was characterised by a ridiculous obsession with nationalism, writes Dominic Mills - and what's with the weird case of the second-hand winner from last year being hawked around the world to other clients?
16 Jun 2014
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Dominic Mills
After losing its way recently, ZenithOptimedia finally has an idea which could turn things around, writes Dominic Mills - but it will need many more if it really wants to get into different territory.
13 Jun 2014
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The Media Leader Staff
A new study charting the concerns of UK media owners has revealed that programmatic is considered the most important factor to ensure their future business success, closely followed by content marketing.
09 Jun 2014
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David Indo
In the last of the series, ID Comms' David Indo looks at transforming behaviours to maximise the value of your media agency - and outlines eight steps to a more valuable relationship.
26 May 2014
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Dominic Mills
In today's connected world good ideas can come from anybody, anywhere - so it's time big companies took some risks and relinquished control of new product development to outsiders, argues Dominic Mills.
19 May 2014
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Dominic Mills
From Thinkbox's surprising new Payback 4 study, to David Abbott's legacy as an advertising great, this week Dominic Mills is taking lessons from the present as well as the past.
16 May 2014
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David Pidgeon
Out-of-home research body, Route, has announced that data for supermarkets has been added to its survey as the organisation signs up two Group M agencies.
15 May 2014
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The Media Leader Staff
Tracy's appointment comes as Rob Horler, CEO of Dentsu Aegis Network Northern Europe, takes on additional responsibilities of overseeing the development of Dentsu Aegis's iProspect, Carat Enterprise and Data2Decisions brands.
13 May 2014
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The Media Leader Staff
MacLachlan, who joins Fetch from mobile technology agency Red Ant, has previously worked with clients including eBay, Skype and Groupon.
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