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Results categorised as Agencies
22 Apr 2015
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James McDonald
Following the publication of the latest UK adspend forecasts, James McDonald, research analyst at Warc, explains the drivers behind digital's double-digit growth.
20 Apr 2015
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David Pidgeon
AOL has appointed Tremor Video's UK MD, Alex Macnamara, in the new position of multinational head of agency sales, it has been announced.
20 Apr 2015
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Dominic Mills
A former MediaCom USA boss has sparked concern amongst Wall Street analysts over different forms of agency rebates. Could this be a defining moment on the issue of media kickbacks?
15 Apr 2015
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David Pidgeon
Say Media, Quantcast and InSkin Media also rank highly - but Facebook, LinkedIn, Channel 4 and ITV achieve the lowest scores.
15 Apr 2015
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Ellen Hammett
While the future of programmatic TV ad trading looks both promising and inevitable, there are still huge barriers to overcome, a new TubeMogul white paper has found.
14 Apr 2015
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The Media Leader Staff
ONE by AOL will be the first open cross-screen programmatic ad platform optimising campaigns from web to TV.
14 Apr 2015
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The Media Leader Staff
The data-led consultancy will be run by worldwide CEO Jason Harrison, with 200 existing WPP staff - including consultants, analysts, data experts and engineers - based in hubs in New York, London and Bangalore.
13 Apr 2015
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Dominic Mills
Somewhere along the line Virgin Money has lost its nerve with its latest campaign, and ended up with trite cliché, writes Dominic Mills.
09 Apr 2015
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The Media Leader Staff
the Advertising Association predicts that advertising-related jobs will grow by over 70,000 in the next five years, bringing the total number of people working across the sector to over 434,000 by 2019.
02 Apr 2015
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Ellen Hammett
Carat has appointed former MEC group strategy director, John Paul Cadman, as head of strategic planning to lead the agency’s planning output.
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