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Results categorised as Agencies
05 Apr 2018
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David Pidgeon
The outcome of an industry consultation lays down a list of challenges and criteria for video platforms such as YouTube and Facebook to overcome if they are to be measured by BARB.
05 Apr 2018
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Justin Sampson
From the next stages of Project Dovetail, to measuring the likes of Facebook and YouTube, BARB's chief executive, Justin Sampson, explains what the future has in store.
04 Apr 2018
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David Pidgeon
The Wall Street Journal, citing unnamed sources, said that WPP's board was examining whether Sir Martin misused company assets.
03 Apr 2018
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Dominic Mills
Looking at the latest digital developments in out-of-home, Dominic Mills wonders if the sector can show its private equity owners the money fast enough.
03 Apr 2018
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The Media Leader Staff
Dal Gill joins Seedtag from Spotify, where he served as a member of the European leadership team.
29 Mar 2018
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David Pidgeon
Of the $63.4bn spent globally on programmatic advertising last year, only $17.8bn is estimated to have made it to the 'working media' level.
28 Mar 2018
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The Media Leader Staff
News UK, publisher of The Times and The Sun, has promoted Dominic Carter to group chief commercial officer, a new role that will oversee all national advertising revenue for News UK and Wireless Group operations.
28 Mar 2018
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The Media Leader Staff
In this week's podcast, host John Reynolds interviews Google executives Nishma Robb, marketing director, and Matt Bush, sales director.
28 Mar 2018
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Catherine Becker
VCCP Media's Catherine Becker gives her view on one of the better Facebook apologies - and outlines what the data breach scandal means for users and advertisers moving forward.
26 Mar 2018
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David Pidgeon
Clarkson will lead all commercial and marketing elements of the business to drive development and growth.
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