SEARCH
Results categorised as Agencies
10 Jun 2019
|
The Media Leader Staff
A 2016 study examining the way US media buying deals were conducted revealed a culture in which "non-transparent" business practices were the norm. Three years on, experts discuss what has changed, and what still needs to be done.
10 Jun 2019
|
Stephen Allan
MediaCom Worldwide chairman and chief executive Stephen Allan welcomes the launch of the local media's new cross platform audience currency.
10 Jun 2019
|
David Pidgeon
JICREG True Local reveals for the first time net deduplicated audience data for local newsbrands - showing that digital provides a 98% uplift to monthly print audiences.
05 Jun 2019
|
The Media Leader Staff
Kirk will work alongside managing partners Sannah Rogers and Jon Stevens and head of investment, David Mulrenan.
04 Jun 2019
|
Emily Scovell
The craft of planning is under threat, writes Mindshare's Emily Scovell - but there's something we can do to save it.
03 Jun 2019
|
William Hanmer-Lloyd
Exploiting the subtle psychological quirks that define human behaviour can make office workers act much more sustainably, writes William Hanmer-Lloyd.
31 May 2019
|
Michaela Jefferson
The new IPA president tells Michaela Jefferson about his bold new agenda - and what he thinks about consultancies, diversity, tech and the duopoly.
30 May 2019
|
Michaela Jefferson
Scaffardi has over 15 years' experience across sales, strategy, management and marketing, working with both international and regional clients in the media and advertising sector.
29 May 2019
|
The Media Leader Staff
OMG's marketing agency Hearts & Science has hired Carlos Fitzpatrick and Sonia Cunningham, as executive planning director and head of AV, respectively.
28 May 2019
|
Dominic Mills
A different way of thinking about the duopoly’s dominance will be music to the ears for many in adland, writes Dominic Mills. Plus: lunatic acquisitions, and a job title not as daft as it sounds.
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer