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Results categorised as Advertising
07 Dec 2015
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Richard Shotton
Why do advertisers so often ignore the over 50s? Richard Shotton puts on his slippers and find outs.
04 Dec 2015
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The Media Leader Staff
Hosted by Mediatel, the awards recognise and celebrate those organisations and individuals that are driving innovation and development in UK media research.
03 Dec 2015
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Ellen Hammett
From January Dunmall will be responsible for agency and client partnerships globally at Media iQ and work with the board on driving business strategy.
03 Dec 2015
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Jay Stevens
Working with the competition might induce anxiety - but it could also prove a turning point for traditional media, writes Rubicon Project's Jay Stevens.
02 Dec 2015
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The Media Leader Staff
Welcome to the world of Alice - a weekly glance at the absurdities of a life working in media.
30 Nov 2015
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Richard Shotton
Marketers should embrace the opportunity created by distracted consumers, writes Richard Shotton.
30 Nov 2015
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Dominic Mills
New research finally reveals how Volkswagen, as a premium brand, has been impacted by the emissions scandal. Good luck advertising their way out of this one, writes Dominic Mills.
30 Nov 2015
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The Media Leader Staff
Yardley leaves his role as managing director and publisher at Forbes, where he has been since 2004, to oversee City A.M.'s business operations.
27 Nov 2015
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David Pidgeon
Speaking at a Thinkbox debate in the House of Commons this week, VCCP's Charles Vallance argued that data science is squeezing out the art in advertising. Was he right?
25 Nov 2015
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The Media Leader Staff
Welcome to the world of Alice - a weekly glance at the absurdities of a life working in media.
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